By Tengku Noor Shamsiah Tengku Abdullah
SINGAPORE, Jan 31 (Bernama) -- Tourism Malaysia will aggressively
promote the 'Homestay by Rail' programme as it is one of the most
sought-after escapades for students and the senior citizens here.
Its director for Singapore, Zalizam Zakaria, said the agency was
working with Kereta Tanah Melayu Bhd (KTMB) to create attractive holiday
packages.
"On top of that, the launching of the new Blue Malayan Tiger train will
further boost the needs and desire of travelling by train from JB
Sentral to East Coast destinations," he told Bernama after a meeting
with KTMB officials here today.
The KTMB delegation was headed by its marketing manager, Noordin Kimi.
Also present were six local travel agents involved in the 'Homestay by
Rail' programme, namely, Raffles Holidays, Fascinating Holidays, AX
Exotic, SJ Holidays, Azza Travel and Ruby Rashid.
At the meeting, Zalizam informed KTMB that TM Malaysia would further
promote the programme and was asked to get the latest homestays which
involved a travelling time of within 45 minutes from any rail station.
"This is to ensure the journey is not too taxing to the tourists," he said.
He said the agency also informed KTMB to work hand in hand with the
president of Homestay Malaysia, Datuk Sahariman Hamdan, to identify the
homestays as a special booklet would be produced for distribution here
for the new "Homestay by Rail" programme.
He said Tourism Malaysia office here would assist Woodlands train
station provide brochures, pamphlets and promotional digital video dics
to the station master.
KTMB also did a soft launch at Tourism Malaysia's office here and introduced the "KTMB i-Card" discount card for Singaporeans.
The annual fee for the card is S$20 for Singaporean and permanent resident.
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